Maybe…Just maybe…I need to not doubt myself and just do what I need to do.
The words I said to myself after I got off the phone with a social media manager and a good friend. After the conversation with the Social Media Manager, my instant thought was, I didn’t learn anything from this conversation. I didn’t feel like I was getting a service I couldn’t provide for myself. Grant it, this person has a very active social media account. Definitely making waves in her field and definitely knows what she’s doing. The thing that was left out of the equation was, so do I. After that conversation, I reaching out to my homey for an “Am I tripping or Nah?” conversation and he let me know, “yeah, you tripping”. Then, I had a great conversation with my young homey, gave him a social campaign that he was absolutely in love with and then it all became clear. I don’t need help with this. I just need to remember who I am.
Who am I? A person who helped a terrestrial radio market cluster have 4 stations in the Top 10 for social media engagement for the city of Indianapolis. Those stations beat some national TV stations. One of the accounts was the number 1 IG account in the city of Indianapolis. I know exactly what I’m doing. It’s time for me to show that I know.
That brief moment of self doubt had me questioning my ability and ready to empty out my bank account. All because my numbers and engagement went flat. When I realized that bits and pieces of my outline for my social campaign were being said back to me, I wondered exactly what I was doing and why? It also made me realize that I did all the right things for the company that paid me, but never really did them at full scale for myself. It’s time to start doing for myself.
What’s my plan? First, a Social Media Cleanse. I’m going to delete everything that doesn’t make sense with my rebrand. Bad pictures, random pictures, things that I’m just not a fan of seeing up anymore. All of it has to go. That’s going to take some time, so that’s all I’ll share for now. Well that and making it a point to find great people that engage consistently on the platform.
Never doubt your ability. Especially when it’s something you’ve been successful at before.